The Underestimate Value of Web Services

The Underestimated Value of Web Services

Occasionally, DBMK gets a certain type of call. It’s not a type of call we love to get, because it’s a situation where our ability to help is limited. The call may come from an old client for whom we built a website several years ago. Sometimes, it’s a call from a non-client with a website someone else built. In either case, the websites aren’t hosted or maintained by DBMK – and the websites aren’t functioning properly.

This isn’t a reflection on the quality of the original website. It just happens when websites aren’t regularly maintained (e.g., monitoring, updates, security, backups). DBMK can’t always offer a quick or cheap fix to these callers’ website problems. If the website has been neglected for too long, it’s not going to be a simple fix. If DBMK won’t be maintaining the website in the future, it’s impossible to guarantee that any fixes we make will hold up.

What Is Web Hosting?

Many web hosting service businesses fold different maintenance tiers into their hosting services. Some, however, don’t require it, leaving websites to flounder at will. But without regular maintenance, things that break don’t get fixed – and websites can be left vulnerable to the ever-increasing threats of malware and other cyber attacks. Plus, how much time is the average website visitor likely to spend exploring a broken website?

What Are DBMK Web Services?

DBMK started providing Web Services in 2010 to ensure that client websites are stable and well-maintained – secure, up-to-date, and optimized for speed and uptime. While it can be confusing and not always interesting, it’s a necessary service to maintain your most important marketing asset.

DBMK will build you a fantastic website no matter what. But there’s even more value if we can put a maintenance plan in place to keep updated, fresh, and running smoothly. That’s why DBMK’s web services package includes dedicated hosting, security, updates, backups, and maintenance (including up to two hours per month of client-requested updates, helping you keep your content fresh while improving SEO). We also perform monthly off-site, cloud-based backups of all web files and site databases, enabling full website replacement if needed. Lastly, we provide all of DBMK’s web hosting clients with custom-branded monthly reporting, sharing valuable analytics to help them understand how their websites are performing (e.g., number of visitors, page views, pages/session, average time on site, bounce rate, traffic sources, keywords searched, individual page performance).

You invest in your website because it’s a crucial part of doing business in today’s world. It’s a modern-day storefront responsible for many customers’ first impressions of who you are, what you do, and the value you offer. Make sure your website is set up for long-term success.

Have questions about DBMK’s web services, or want to understand how it
compares to your existing web services plan? Send us an email or call at (303) 468-3974.

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